No Risk PR Campaign

Flyer & Email Design

PR agency, Prompt Communications decided to create a "no risk" campaign to promote their services. I was given the task to create a theme that would catch the attention of potential clients. I thought about how no-smoking signs are used to protect non-smokers' health. I put a bit of spin on this idea and replaced the cigarette with a man fighting a bear. Nobody wants to risk being near someone going toe-to-toe with a grizzly. It's just logical.